We Want to Do Something Bigger.
It all started with GRINTA!
The film inspired a book. The book inspired a movement. The movement is creating a community to support it. We're partnering with Dr. Greg Welk, a fitness and wellness scientist. Creating 1,000 success stories and impacting 10,000 midlifers to extend their healthspan and happiness by first reclaiming their identity.
The Midlife Identity Epidemic that Nobody is Naming
Every day, tens of thousands of people hit midlife. And, while we're living longer, we're less healthy than ever.
This is the epidemic that is never talked about. How loss of identity leads to decreased health,
happiness, and even death.
Reclaiming identity can change this story. We're on a mission to make that happen.
More inspiration. More programs. More lives changed.
As we've shared GRINTA! and the G4L program, we have been overwhelmed by the enthusiasm, engagement, and also the confirmation that this is a true need. This program changed Jay's life, it can change many more. So far we've been self-funding this effort, now we need help to scale. We're looking for title sponsors as well as individuals who want to support and be aligned with the movement.
Midlifers are overlooked and underserved. You can help us change thousands of lives with a tax-deductible donation through our fiscal partner, Utah Film Center (UFC). Their mission is to connect people, stories, and ideas through film exhibition, artist support, and media arts education.
$10,000
Co-Executive Producer
• VIP status at private screenings
• Higher placement in closing credits
• Founding member Grinta for Life
$5,000
Associate Producer
• Name in closing credits
• VIP status at private screenings
• Founding member Grinta for Life
$1,000
Special Thanks
• Tax-deductible donation
• Founding member Grinta for Life
Donations are tax-deductible via our 501 (c) (3) nonprofit partner Utah Film Center.
How Your Donation Helps
Grinta For Life
PROGRAM & COMMUNITY
- Program Development
- Qualitative Research
- Marketing
Grinta For Life
DOCU-SERIES
- Pre-Production
- Production & Editing
- Distribution
Grinta For Life
EVENTS
- Community Engagement
- Membership Drive
- Screenings
ABOUT GRINTA! FILM
GRINTA! tells Eros Poli's story from 30 years ago, but it's just as much about what he is doing today as a grandfather still working in the cycling industry. Inspiring, uplifting stories like this provide hope and spur action for improving physical and mental health.
People walk away from seeing the film not just feeling good, but energized. The message in GRINTA! drives awareness and action for the principles in Grinta For Life Program.
THE STORY BEHIND GRINTA FOR LIFE (G4L)
G4L started when Jay, as a recovered entrepreneur, realized that maintaining your identity is essential to living a long and happy life. Now he's dedicated to encouraging other midlifers by sharing the mindset, framework, and resources that lead him to lose 100 pounds, eradicate his diabetes 2, and find his way back to his true self.
G4L is a science and evidence-based mind, body, and soul program that guides people through making changes to day-to-day habits to achieve wholistic wellness.
