We Want to Do Something Bigger.
And we need your help to get there.
We aspire to create a movement that helps 10,000 midlifers achieve wellness by reclaiming their identity through stories, products, and community.
By partnering with Dr. Greg Welk, a public health expert in physical activity and behavior change who began his career at the Olympic Training Center.
It all starts with GRINTA!
MORE THAN A FILM.
GRINTA! is a Battle Cry for Midlifers
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Ways To Give — Get VIP Status And A Tax Deduction
For large donations, your name will appear in lights with an onscreen film credit and a tax-deductible donation made through our fiscal partner, Utah Film Center (UFC).
$10,000
Co-Executive Producer
• VIP status at private screenings
• Higher placement in closing credits
• Lifetime subscription—The Way Back
$5,000
Associate Producer
• Name in closing credits
• VIP status at private screenings
• Lifetime subscription—The Way Back
$1,000
Special Thanks
• Tax-deductible donation
Tax-deductible via 501 (c) (3) nonprofit partner Utah Film Center
Quick Donate
Help us bring GRINTA! to screens and lives everywhere.
$100
$250
$500
ANY AMOUNT
Where Your Donation Goes
GRINTA!
FILM DISTRIBUTION
- Film festivals
- Private screenings
- Community events
THE WAY BACK
PLATFORM DEVELOPMENT
- Community platform development
- UX research + design
- Partnerships
Our Bold Goals
IMPROVED HEALTH BIOMARKERS FOR
10,000
COMMUNITY MEMBERS
INCREASED
HEALTHSPAN FOR
25%
COMMUNITY MEMBERS
REDUCE HEALTHCARE UTILIZATION FOR
40%
COMMUNITY MEMBERS
REDUCE FOR COMMUNITY MEMBERS
$30M+
IN HEALTHCARE COSTS
Ready To Support The Movement?
ABOUT GRINTA! FILM
GRINTA! tells Eros Poli's story from 30 years ago, but it's just as much about what he is doing today as a grandfather still working in the cycling industry. Inspiring, uplifting stories like this provide hope and spur action for improving physical and mental health.
People walk away from seeing the film not just feeling good, but energized. The message in GRINTA! drives awareness and action for the principles in GB2U and the Way Back program.
THE STORY BEHIND GB2U AND THE WAY BACK
GB2U started when I, as a recovered entrepreneur, realized that maintaining your identity is essential to living a long and happy life. Now I'm dedicated to encouraging other midlifers by sharing the mindset, framework, and resources that lead me to lose 100 pounds, eradicate my diabetes 2, and find my way back to his true self.
The Way Back is a science and evidence-based mind, body, and soul program that guides people through making changes to day-to-day habits to achieve wholistic wellness.
